REBOOT…
Get down, turn around, go to town, reboot scootin' boogie.
Posted by Cara Loper
in
Company News
on 04.21.11
So let’s reboot to a new housing market, a new era and a new start. Remember that song “Regulate” by Warren G/Nate Dogg? (May he rest in peace). There was a verse that went: “I’m tweakin’ to a whole new era, G-funk step to this, I dare ya.” ![]() The COHBA Event Center awaits the subs, trades, & suppliers of Jeff Click Homes to arrive, complete with company t-shirts for each attendee. Well, Jeff generated his own creative version of exactly this at the “REBOOT” event held on Thursday, April 14. Of course, this said generated version was in form of an innovative keynote presentation. (Think Steve Jobs-ish minus the whole black turtleneck deal.) The reasoning behind this bash was to thank, educate, alleviate, refresh, and illuminate (if you will) the extended team of Jeff Click Homes. A similar event was hosted a few years ago and the return on effort was amazing when it came to the workforce morale. It was time to do it again, only bigger and better.
![]() Nearly 120 of Jeff Click Homes’ subcontractors, trades, and suppliers enjoy lunch at the REBOOT event hosted at the new COHBA Event Center. In other words, well…reboot. Nearly 120 talented subcontractors, trades, suppliers, friends, and family, joined to listen to Jeff speak on behalf of himself and the JCH team and how they busted through a misshapen market downturn by using fresh technology and faithful practices. Also a prime opportunity to explain in hindsight what’s happened in the market, calm some fears within our team about the present, and inspire them with what we have in store for them in the future.
Amongst the back-splashed red and black paraphernalia, table chairs dressed with black “JCH” logo T-shirts, and a huge spread of assembled food for the packed house, Jeff sent quite a dispatch out. A message about strong core-values within our business such as progress and style, excellence and innovation. And best practices via charts and graphs on how JCH actually increased permits when others somewhat fell short, to getting down to the nitty-gritty of the business plan and communication.
One phrase that particularly stuck out with everyone: “Marketing isn’t everything. Everything is marketing.” Insanely clever. Insanely true…to just about every extent of the words. Just sit there upon that one and think about it. The campus of Central Oklahoma Homebuilders Association was just the place to get everyone involved in all processes of the business together and simply reboot. To refresh, renew and reassure that, with a little faith, hard-work, technology and communication everyone involved, will thrive.
An event like this, while aimed directly at those behind the scenes at Jeff Click Homes, ultimately affects the excellence in what we do. That’s always a good thing for our homeowner clients.
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